12 January 2022

How to win landlords with "no sales BS" [+ podcast]

You can break down barriers to help you win more landlords if your agents ditch the corporate image and avoid selling to people, says Mike Robson, Director of letting and estate agency Avocado Property.

Mike Robson

Mike Robson

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How to win landlords with "no sales BS" [+ podcast]

Posted by Mike Robson on 12 January 2022

We have a simple set of rules at Avocado Property: "no suits, no ties, no leaflets, no sales BS". The only time we find our customers wear suits is if they have a court appearance or are meeting an accountant. Normally, they're in t-shirts and jeans, and we want to reflect our clients. If you look and talk like your customer, if you are a reflection of them, they are more likely to get on with you.

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Topics: Business

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