Case study

How Homelets Bath uses tech to stay ahead of "competitive forces"

The family-owned lettings agency, HomeLets Bath, joined Goodlord in 2017 to deliver a better service to both landlords and tenants.

Staff members



day tenancy completion

Minimum tenancy completion time in days with Goodlord


Compliant documents automated

Documents sent automatically to tenants per month through Goodlord

Goodlord helps this agency
“There are a lot of challenges. Lots of agents do things in different ways,” says Marcus Arundell, Managing Director. “We're trying to adapt to competitive forces like online-based agents and other disruptors who are trying to change their approach.”

“In terms of technology, we're in a game-changing environment at the moment and that's huge because I think that, for too long, we've been guilty of doing things old hat, but we're now doing lots to ensure that we're moving across to the digital environment.”

Goodlord's platform is pushing us forward so we can deliver a better service to both landlords and tenants.

Marcus Arundell

Homelets Bath

A better customer service

Practising what they preach, the family-owned full service lettings and management agency joined Goodlord in 2017. “Part of us moving to a digital environment is the use of the Goodlord platform, which is pushing us forward to deliver a better service to both landlords and tenants.”

Moving with the times

Arundell thinks that this is a trend that all agents will have to follow just to keep up. “In terms of moving with the times and engaging with tech I think as an agent you need to be looking at yourself, your systems and your client base to build some tech into that to help - I can't see how you're going to move forward, to reach that top line value to compete with the best and brightest in your local market, if you don’t.”

Homelets Bath adds value with:

Tenant referencing

Homelets Bath uses Goodlord to reference its tenants quickly and comprehensively.


Tenant services

Homelets Bath helps get its tenants move-in ready while creating a new revenue stream for its business.


Rent Protection & Legal Expenses Insurance

Homelets Bath protects its landlords and reduces its admin - all while getting rewarded for offering more - with Goodlord's Rent Protection Insurance.


Utility switching

Homelets Bath offers its tenants 100% clean electricity and an automated water and council switch.


Tenants contents & liability insurance

Homelets Bath offers its tenants a complete package and reduces deposit disputes for its landlords.


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