Online reviews are as important as word as mouth for modern letting agencies
Generating positive online reviews and solid ratings is essential for agencies who want to acquire new business in the digital age.
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Generating positive online reviews and solid ratings is essential for agencies who want to acquire new business in the digital age.
The lettings industry is going through a period of immense change. With competition increasing for a smaller pool of landlords and the tenant fee ban poised to put pressure on existing business models, agents will need to take new approaches to survive and thrive.
The property industry is going in two different directions, so agencies need to choose which path they’re going to take - and fast - said the founder of a Nottingham-based estate and letting agency.
Lettings agencies should look to the concept of "customer success" to provide both their tenants and landlords with a truly valuable - and memorable - experience, that results in good reviews and referrals.
It’s important that letting agencies give their brand the attention it deserves - from logos to font choice - because it's vital to how you're perceived by landlords and tenants alike.
With one in five high street estate agencies at risk of going out of business, it is now vital to establish yourself as the leading agency in your local area. Here are five ways to pull ahead of your competition.
Frictionless communication, paperless processes, and social media are sure-fire ways to ensure your lettings agency is keeping up with the times.