Michael Scrase-Hollamby reached 10,000 potential customers by sharing one bite-sized video a day on social media. “I thought it was time to put Ezytrac on the map, let people know who we are and what we do. People are always interested in what’s happening in the lettings market and I can give that information out freely,” says the General Manager of Ezytrac Property Management, whose short videos have already received more than 10,000 views this year. “What other lettings agency can say they’ve engaged with a client base of that size?”
