Business news and insights for letting agents

Grow your agency and streamline your processes with insights and ideas for lettings businesses.

12 May 2021

How your agency can use data to instruct more landlords

Data can help make estate and letting agents more efficient, demonstrate the concrete value that you bring to your customers, and help you make more informed decisions for your business.

5 May 2021

What do you need to know when choosing Rent Protection Insurance? [+ free guide]

When it comes to Rent Protection Insurance, there are headline benefits which make a policy stand out - and understanding the policy wording can help you filter through the noise, and decipher exactly what you'll get, as Oli Sherlock, Goodlord's Director of Insurance, explains.

28 April 2021

How one agency turned efficiencies into landlord instructions

The pandemic was a chance for Wilkinson Estates to look at how to improve efficiencies in all areas, to be able to spend more time on ensuring the best service for its customers - and earn more instructions.

26 April 2021

How to grow your agency's revenue with HMOs - advice from an expert [blog + podcast]

Charles David Casson has plenty of experience and expertise in HMO management and Neil Baldock, Director, shares his top tips for agents considering this growth area of the lettings market.

21 April 2021

6 tips for targeting Generation Z renters

How should your agency target the next generation of renters? That's the question that Tara Sparrow, Sales Director at Reapit, answers, with her six top tips.

20 April 2021

Stable affordability but uncertainty to come - Your insurance market snapshot [video + blog]

Maria Lloyd, Insurance Development Manager at Goodlord, shares some insurance insights and how those factor into the level of risk in the lettings market for landlords and agents alike in this April update.

19 April 2021

Get property management right and watch your business prosper, says Martyn Gerrard

Innovative estate and letting agency, Martyn Gerrard, stepped up its full property management offering to clients two years ago, using rent protection insurance to bolster the value of its proposition to its loyal customers. In doing so, it ensured a continuous flow of income and new business throughout the pandemic.

14 April 2021

How to future proof your agency's office space

In 2020, the global office-based workforce changed how it operated, moving to a remote model. At the same time, the impact of climate change has moved to the front of mind for many businesses, in line with the continued importance of meeting customer expectations. So how will this affect the lettings branch of the future? Bidwells moved into a new office at the beginning of the year - and here's what went into its planning.

13 April 2021

3 ways to upsell landlords from let-only to your fully managed service

Hamilton Fraser's Paul Shamplina and Goodlord's Director of Insurance Oli Sherlock share their top tips for making sure landlords choose your fully managed service.

12 April 2021

4 lettings insights from a referencing perspective

Most, if not all, tenants renting a property are referenced - and this means referencing companies have a front row spot to see market trends as they play out. Here's Liz Lloyd, Account Management Team Leader at Vouch, to share some insights.

How your agency can use data to instruct more landlords

Posted by Suzy Lycett on 12 May 2021

How can you use data to demonstrate value to your landlords? How can you use this data to improve your performance further? You can monitor and analyse any information you gather to make intelligent and informed decisions, and more easily convince landlords why they should choose your agency. 

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Topics: Business

What do you need to know when choosing Rent Protection Insurance? [+ free guide]

Posted by Oli Sherlock on 05 May 2021

Whether you know it as rent guarantee insurance or rent protection insurance, its purpose is normally the same: to protect your landlord's investment and help you protect your agency's bottom line. Here's a guide of what you should look out for in the policy wording when choosing the best product for you and your landlord.

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Topics: Business

How one agency turned efficiencies into landlord instructions

Posted by Suzy Lycett on 28 April 2021

"Fifteen years ago, we were 25% managed, 75% let only. Now, now we're 80% managed and 20% lets, so it's completely flipped around," says Matthew Wilkinson, Partner at the maidenhead-based property management and lettings agency, Wilkinson Estates.

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Topics: Business

How to grow your agency's revenue with HMOs - advice from an expert [blog + podcast]

Posted by Suzy Lycett on 26 April 2021

"Developers have got into HMOs because they realise it's a way to take a property and maximise the revenue from it, really squeeze the juice out of the investment," says Neil Baldock, Director at Chelmsford-based letting agency, Charles David Casson. "There are more people coming into the market now, but you've got a lot less competition in the space because there are a lot of agents that just haven't caught up with the times."

 

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Topics: Business

6 tips for targeting Generation Z renters

Posted by Tara Sparrow on 21 April 2021

A guest blog by Tara Sparrow, Sales Director at Reapit.

The Victorian phrase “as safe as houses” well surmises the security of the housing market as, whether they are buying or renting, people will always need somewhere to live. But whilst the foundations of the property market might be relatively stable, the consumers that buy-in to this market are an evolving generation. Now the next generation of renter is coming of age.

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Topics: Business

Stable affordability but uncertainty to come - Your insurance market snapshot [video + blog]

Posted by Maria Lloyd on 20 April 2021

Things are still uncertain in the lettings market, which is where a strong Rent Protection policy comes into play for the managed proposition of agents. Here's Maria Lloyd, Insurance Development Manager at Goodlord, to take us through some of the trends in the insurance and lettings space. Watch her video, or read on for her thoughts.

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Topics: Business

Get property management right and watch your business prosper, says Martyn Gerrard

Posted by Suzy Lycett on 19 April 2021

“Property management is now becoming a much more integral part of our offering,” says Greg Tsuman, Lettings Director at Martyn Gerrard, an award winning estate and letting agency operating across North London. “About two years ago, 75% of our portfolio was let-only landlords - then we decided that we were going to phase out the let-only service.”

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Topics: Business

How to future proof your agency's office space

Posted by Suzy Lycett on 14 April 2021

"We decided that we had to future proof our methods of working," says Alex Bloxham, Partner and Head of Residential Lettings at Bidwells. "We were going to make a big investment in an office space so we needed to think about the future, and how we'll continue to work."

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Topics: Business

3 ways to upsell landlords from let-only to your fully managed service

Posted by Andrea Warmington on 13 April 2021

How can you upsell landlords - new and old - from let-only to your fully-managed service? Paul Shamplina, Chief Commercial Officer at Hamilton Fraser, joined Goodlord's Oli Sherlock for a webinar discuss their own approaches. Watch the webinar on-demand or read on for their top tips.

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Topics: Business

4 lettings insights from a referencing perspective

Posted by Liz Lloyd on 12 April 2021

In 2020, the lettings market was reeling from the closure of branches and restrictions that only allowed essential moves to take place. Many agents scrambled to set up virtual viewings and move their traditionally office-based processes to a remote working set up. Now, both agents and tenants are taking lockdown in their stride. While the first one saw limited tenant movement, the market's now busier than ever - with new and interesting trends emerging.

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Topics: Business

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