Transferring Rent Protection policies
Another area where Goodlord can help provide reassurance, to both agents and their landlords, is with its Rent Protection & Legal Expenses Insurance. During the pandemic, many insurance policies struggled to continue providing cover, but Goodlord's policy remained in place throughout 2020. "We based our proposition to landlords on a rent guarantee option which was suddenly canceled during lockdown with 14 days notice," says Russ. "Goodlord was the only company that I could find that would transfer those policies over."
Automation and efficiency
Although the insurance was "a selling point" for Goodlord, the agency quickly learned the benefits that the full platform could bring. Gold Key Lettings previously had "quite a few manual processes" in its pre-tenancy steps and joining Goodlord helped them to automate and become much more efficient as a result.
"It's been pretty brilliant," says Russ. "The benefit of Goodlord was twofold. The rent guarantee product got us out of a dilemma with our landlords [by ensuring their income was still protected] and then we have the benefits of the online platform as well, which makes the whole process so much more streamlined."
